March 6, 2018 San Antonio, TX Parlevel Systems, the technology provider for the most productive network of food and beverage operators in the world, has appointed Chris Stave as Director of Business Development. Chris will provide expertise to analyze the operations of current & potential clients to create a path to spend less, sell more, and grow operations.

Chris has been a pioneer and advocate for vending technology for over twelve years. He got his start as the executive director of the Vend Marketing Institute, a nationwide coalition of operators who worked together on marketing and purchasing initiatives. Vend Marketing Institute was later absorbed by Unified Strategies Group (USG) where Chris was named vice president of technology and innovation. At USG, Chris successfully implemented numerous technological initiatives to help increase cost savings for a network of over 700 member companies with over 1,000,000 vending machines.

“I am very excited to join a technology leader who sees a great future for our industry in the US and globally,” said Chris. “I’ve worked with many operators as they navigate the path to better operational efficiency, improved margins, and sustainable growth. Parlevel is the answer for operators who want to achieve these goals through an all-in-one technology partner. I look forward to my continued work in the industry alongside a company that truly helps operators run  successful businesses.”

Chris adds both industry knowledge and technical expertise to Parlevel’s mission to deliver growth, savings, and control through the power of service and innovation. His unique understanding of how technology can positively impact large-scale operations will help achieve Parlevel’s goal of providing food and beverage operators with the tools to succeed and better serve their customers.

“We are very excited to welcome Chris to Parlevel,” said Alan Munson, chief commercial officer at Parlevel Systems. “Chris’ commitment to always put operators first is a natural fit with Parlevel’s relentless focus on helping our customers be more successful. Having Chris on the team allows Parlevel to continue providing the support needed for operators looking to improve their operations with the power of a truly all-in-one technology system.”

For more information on Parlevel, visit or Booth #635 at the 2018 NAMA Show.